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YouTube and Warner Music reach deal on music videos

Music videos from Green Day, Metallica and Madonna will begin reappearing on YouTube by the end of the year as Google Inc.'s giant online video site struck an agreement with Warner Music Group.


Warner videos disappeared from YouTube last December amid a contract dispute over how much the music videos were worth. Warner Music Chairman and Chief Executive Edgar Bronfman Jr. became personally involved in negotiations to help strike a deal that YouTube described as "sustainable."

Warner Music, which was the first of the major labels to strike a deal with YouTube, will be able to sell advertising surrounding its artists' work and split the proceeds with the website. The label can also identify its songs on user-created videos, and make money on these videos. 

Chris Maxcy, YouTube's head of music partnerships, declined to say whether Warner received any advances against future revenue or discuss financial terms of the multiyear agreement.

"We’re pleased to announce that we’ve reached a new and expanded agreement with Google and its YouTube subsidiary that will bring Warner Music Group content back to the service as early as the end of the year," the label said in a statement.

-- Dawn C. Chmielewski

Photo: Lead singer of Green Day, Billie Joe Armstrong, performs during a concert in Lisbon. Credit: Jose Sena Goulao / EPA

Comments () | Archives (4)

Who cares? YouTube has lost its way. Instead of 'Broadcast Yourself', the slogan should be 'Broadcast Yourself?' followed by 30 seconds of raucous laughter. I refuse to watch corporate videos online, but I do thank WMG, UMG and all the other suits for giving me all this extra free time, since I can't make the vids I want to and upload them anymore. The goose that laid the golden egg is on life support...

Yeah i have never understood the point of Banning the music videos on YouTube. I am a big fan of Metallica and I was quite sad when one morning i got on YouTube to look at a random Metallica's music video to help me get though the day, and i have discovered that all the Videos have been removed.
Thank God for Politics and Agreements.
Denis Moore

Warner Music has been real fickheads on this one. They used to be a music label that cared about artists but my guess is that the attorneys are now in charge there and they are ruthless crints. It's good to see that there is an accord. Let's hope the Warner Music thugs can use that extra money to buy themselves souls.

Congrats to WMG! It's about time the music industry took a stand to treat music videos, songs and all creative items put out by the artists as copyright and property! In the era of internet piracy and digitalization, music companies must stand up for the rights of ownership or pretty soon the music industry will be no more. People upset by this ruling need to think- why would WMG sit passively on the side, earn nothing & allow their video (think copyright) to be viewed millions of times online while YouTube/Google profit on the advertising around it? Remember, these videos are viewed MILLIONS of times. This is show business people- profits must be made! WMG set a precedent that will need to be followed in these challenging times for the music industry.


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