The Morning Fix: Congresswoman says commercials too loud (we agree); Chernin and Pope making rounds; Digital is here; `Hangover’ will get second wind

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After the coffee. Before checking to make sure your TV works.

You mean it wasn’t in my head? Ever notice how the commercials seem louder than the show you’re watching? Well so has Congress! Dow Jones Newswires reports that Rep. Anna Eshoo (D-CA) is backing a bill that would require the FCC to ‘preclude commercials from being broadcast at louder volumes than the program material they accompany.’ We don’t like to get too political here at the Morning Fix, but way to go Anna!

Now we’re digital, so what’s next? USA Today takes a crack at explaining what the digital switch will mean for the industry and consumers. Lots more channels and better pictures, FCC Commissioner Michael Copps told the paper. Notice he didn’t say anything about better content.

Protect the ecosystem! Soleil Securities media analyst Laura Martin issues a wide-ranging report on the risks facing the media industry if it continues to put content online for free and warns that in ‘the battle of piracy vs free, piracy is the lesser of two evils.’

Making the rounds. Peter Chernin, who still has a few weeks to go as COO of News Corp., and Katherine Pope, who he has tapped as his TV chief of his new, unnamed company, have been meeting with agents ‘touting their company’ and inviting pitches, according to The Hollywood Reporter.

A May to forget. The Los Angeles Times (yes, that’s us), reports that video game and console sales fell under $1 billion in the month of May. It’s the first time in almost two years that the industry’s sales came in under eight figures.

He made how much? The Wrap gets hold of an internal William Morris memo with lots of recent agent salaries and options information.

Not exactly 50 ways to leave your lover, but here’s 35 tips on succeeding in the indie film business from Deadline Hollywood Daily that came out of last weekend’s PGA ‘Produced By’ conference.

Finally in today’s Los Angeles Times in print and online: ‘The Hangover’ likely to take ‘The Taking of Pelham 123.’ ‘Mad Men’ creator Matt Weiner could take a few lessons from Don Draper. A girls guide to Comic Con.

--Joe Flint