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'Not Just a Pretty Face' or Poison perfume's scary scent

Notjust What perfume did you wear as a teenager? I went through a lot of Poison -- and now I find out that toxic stuff contained four different phthalates!

This I discovered reading "Not Just a Pretty Face: The Ugly Side of the Beauty Industry," a new book by Stacy Malkan, cofounder of the Campaign for Safe Cosmetics. The reason for the book? Many of the personal care products people use on a daily basis contain lead, formaldehyde, phthalates, parabens, and other carcinogenic chemicals. Why? Because cosmetics companies are allowed to use the stuff -- and the stuff is cheap.

Instead of taking a precautionary approach as many European countries do, the U.S. goes by a "prove harm" approach.  Writes Malkan: "The Environmental Protection Agency must prove a toxic substance 'presents an unreasonable risk of injury to health or the environment' before regulating it -- which roughly translates to 'show us the dead bodies.' "

Nor does the Food and Drug Administration require manufacturers to demonstrate that cosmetics products are safe. This means that the cosmetics industry regulates itself -- meaning products are only tested for short-term obvious health effects (rashes, eye irritations and the like). "Most chemicals in cosmetics have not been tested for their potential to cause long-term health problems such as cancer or reproductive harm," Malkan writes.

To prove its point, "Not Just a Pretty Face" covers a lot of ground, from scientific studies to the history of the Environmental Working Group (including its popular consumer cosmetics database, Skin Deep) to the inner workings of the Cosmetic, Toiletry, and Fragrance Assn. And while there's much to be distressed about, Malkan also points to some positive signs -- most of which is actually happening in California!

For example, the California Safe Cosmetics Act, which mandates that companies let the state know if the ingredients used in products are linked to cancer or birth defects, went into effect January 2007. More recently, the California Toxic Toys Bill passed. That bill, which goes into effect January 2009, bans phthalates from children's toys sold in California. In addition, the California Green Chemistry Initiative was unveiled early this year, with three fundamental policies: "creating a new regulatory and enforcement system, strengthening consumer protection laws and better informing consumers about toxic substances in products," according to the L.A. Times.

"Not Just a Pretty Face" in fact, is also an encouraging and empowering story -- in which most of the heroes are women! Jane Houlihan of EWG, Jeanne Rizzo of the Breast Cancer Fund, and of course, Malkan herself, are all leading the fight to make consumer products safer. Even new beauty innovations are being done by women. "Not Just a Pretty Face" tells the story of Amy Cannon, the world's first PhD in green chemistry, who's used UV light to shrink-wrap hair into a non-toxic perm.

You too can be part of the effort to ensure the products on store shelves all become safe products. Until that happens, read "Not Just a Pretty Face" to get educated and get tips on making wise consumer choices. And when purchasing products, use the Skin Deep database to help you pick the safest and greenest products on the market.

Earlier:
Simplify your beauty routine for your health and the environment's, says Stacy Malkan.

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Comments
Nell

Thanks for this. I'd been looking for a greener nail hardener in my store for a while and your link to the Skin Deep directory pointed me at www.nailaidcares.com-- they are also cruelty-free. I am really excited to try their products. Will definitely pick up the book.

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Siel
As a teenager, Siel sped past Paramount Studios on the 10 Metro bus to get to Fairfax High School. Now she cuts through the concrete jungle of Los Angeles on her pink Townie bike to shop at local farmers' markets and socialize in pre-loved Prada heels. A contributing editor to BlogHer, Siel also keeps a personal blog, green LA girl. Send your burning green questions to greenlagirl@gmail.com.

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