Sanrio characters Hello Kitty, Little Twin Stars, TuxedoSam and Badtz-Maru are all coming to a Yogurtland near you. The popular make-your-own-dessert chain has announced that it has partnered with Sanrio Inc. for a second year to launch a special line of limited edition, co-branded merchandise.
Character-themed products are set to show up at participating Yogurtland locations beginning July 10 through Labor Day weekend.
Each character will be featured on a spoon and a biodegradable yogurt cup with a depiction of a U.S. city. The Hello Kitty spoon and cup, featuring Hollywood, is scheduled to roll out July 10. The TuxedoSam spoon and cup is set to launch July 24 and showcase an illustration of the art deco-inspired city of Miami. The Little Twin Stars spoon and cup, featuring the city of San Francisco, is to launch on Aug. 7. The last spoon and cup release is to feature Badtz-Maru and the beaches of Honolulu, on Aug. 21.
In addition to the free Yogurtland spoons and cups, a Hello Kitty plush toy (dressed in a Yogurtland uniform), key chains, buttons, tote bags and money coin purses featuring all four characters are to be available for purchase ($2.50 - $13.50).
If having your very own Hello Kitty Yougurtland plush toy isn't enough Sanrio lovin', Hello Kitty, Badtz-Maru and TuxedoSam are to make appearances at the Yogurtland Universal City location on July 10 from 11 a.m. to 2 p.m. Guests can enjoy free frozen yogurt and take photos with their favorite characters. Launch events are also set for Miami on July 24, San Francisco on Aug. 7 and Honolulu on Aug. 21.
-- Jenn Harris
Photos: From left, a Hello Kitty biodegradable cup, a Hello Kitty plush toy and the Sanrio for Yogurtland spoons. Credit: Yogurtland and Sanrio