Snack on in silence

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When Frito-Lay tried earlier this year to swap the bag conventionally used for its SunChips with a ‘green’ compostable package, consumers in the U.S. howled. Why? The bags were too noisy. (Guess they ‘outed’ secret snackers.)

But in Canada, the bags are staying and the company said it’s found a solution: Give snackers a free pair of earplugs. Read on about the SunChips bag.