Fraiche Santa Monica to launch new bar and lounge via Concern Foundation fundraiser
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On Thursday, Fraîche Santa Monica will launch its shiny new bar and lounge via a splashy fundraiser for the Concern Foundation, which benefits cancer research.
Fraîche owners Amir Ohebsion and Keith Fox are ardent supporters of the Concern Foundation due to a personal experience: Fox’s 22-year-old daughter, Olivia, a model and actress, suffered from devastating leg/bone cancer last year and recovered, somewhat miraculously, according to Ohebsion. To celebrate her second chance, Olivia will walk the L.A. Marathon on March 20, the day before the actual race, in order to raise money for the Concern Foundation and promote cancer awareness.
On the day of the launch, beginning at 5:30 p.m., Fraîche will throw a party with a DJ and roll out a new specialty cocktail called Olivia’s Crush (organic blackberries, vodka, açai, house-made ginger syrup, mint and Prosecco), which will sell for $20 until the date of the marathon. All proceeds from the cocktail will go directly to the Concern Foundation. Olivia and a friend, ‘Entourage’ star Kevin Connolly, will tend bar during the festivities.
Fraîche will also unveil its new bar and lounge menu that evening. Items include cheese and chocolate fondue ($7); short rib sliders $6); moules frites ($8); and a lobster roll ($14). Also on offer: a nice selection of charcuterie as well as oysters, clams, mussels, shrimp and tuna ceviche.
The new Fraîche Lounge will be open daily from 5:30 p.m., with happy hour from 5:30 to 6:30 p.m. On Saturdays, Fraîche will open at 4:30 p.m. and host happy hour until 6:30 p.m. In addition to the bar menu, Fraîche Lounge will serve the restaurant’s full dinner menu.
Fraîche Santa Monica, 312 Wilshire Blvd., Santa Monica. (310) 451-7482. www.fraicherestaurantsm.com/.
--Jessica Gelt
