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It's baaaaack: dineLA Restaurant Week returns in January, no food truck this time

November 24, 2009 | 10:04 am

Dinela

It's starting to feel like "Restaurant Week" all year long. The next dineLA Restaurant Week is set for Jan. 24 to 29 and Jan. 31 to Feb. 5, in which participating restaurants offer special prix fixe lunch and dinner menus.

"With strong support from the restaurant community and an increasing demand from diners across the city, this special dining program has now become a twice yearly event," according to a statement from organizer LA Inc. the Los Angeles Convention and Visitors Bureau, in partnership with American Express.

Participating in the inaugural fall "Restaurant Week" in October were 260 Los Angeles-area restaurants and dineLA's Restaurant Week Food Truck, featuring a rotating roster of chefs such as Alain Giraud of Annisette and Eric Greenspan of the Foundry on Melrose (pictured above). But don't expect a Restaurant Week food truck come January. "That was just a promotional event for the fall, we'll come up with something else for next time," a dineLA representative said.

“We think making dineLA Restaurant Week a twice a year event is going to continue to fuel the dining economy benefiting both restaurants and diners throughout Los Angeles,” said Mark Liberman, president and chief executive of LA Inc., in the statement. “Last October was the first time we produced a fall dineLA Restaurant Week, so to have the majority of restaurants reporting they saw new customers ... means that Angelenos have embraced two events in one year.”

-- Betty Hallock

Photo credit: Allen J. Schaben/Los Angeles Times

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