Dashboard dining, meet California's new menu labeling laws
Americans don’t want to eat messy foods while driving, a preference that has made fast food restaurants and food makers take notice, says an article from reporternews.com.
The Dashboard Dining Index Study, a 2005 study by Kelton Research, found that about 30% of Americans eat in their cars at least twice a week. The study randomly selected participants from fast food drive-throughs and surveyed them after eating a specific menu item about the messiness, convenience and portability of the food. Read more here:
Photo credit: Thomas Metthe / Reporter-News