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From the Annals of Improbable PR: Oops, don't expect to see Mirko Paderno at Caffe Roma

July 17, 2009 |  6:57 pm

Cecconi It's hard not to notice a press release that begins with "Oops!" -- as in "Oops! Chef Mirko Paderno will NOT be joining Caffe Roma."

The missive followed a release last week that said Paderno would be helming the kitchen when chef-restaurateur Agostino Sciandri's Beverly Hills ristorante reopened later this summer. Paderno most recently was at Cecconi's, the Italian-by-way-of-London restaurant that opened in the former Morton's spot on Melrose, but left after just a few months (oops). Before that he was at All'Angelo, the erstwhile Bridge, Dolce, Trio, Ago, Drago, Primi and Valentino.

According to today's release, Sciandri himself will be cooking at Caffe Roma.

-- Betty Hallock

Photo: Caffe Roma. Credit: Ricardo DeAratanha/Los Angeles Times