The Coach's New Clothes

Here's something you haven't seen in the USC bookstore.

Pete Carroll has his own line of clothing. These shirts have appeared on people connected with the USC football team for the last few months but weren't available to the public until recently.

You can pick up some of the new gear on PeteCarroll.com. It's perfect for tailgating, studying or poking your favorite football coach on Facebook.

USC can be tricky when it comes to licensing (and astute business minds don't want to gamble on Carroll jumping to the NFL, no matter how unlikely the scenario), so we noticed that the words "USC" and "Trojans" are not on any of the items. The Trojan helmet logo used on several shirts is not the official one endorsed by the school (USC has a strict graphic identity program).

It is endorsed by Carroll and his signature is on most items -- so it's all good for Trojan faithful.

This is an ideal gift for diehards and "the fan who has everything." If your son or daughter just got into USC and needs a basic shirt, start with something more traditional.

Bonus points: Proceeds go to support Carroll's charity, A Better LA.