Musings on the culture of keeping up appearances

All the Rage

Category: Ron Herman

Horiyoshi the Third: Tattoowear with low-key luxe

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We're thinking the whole tattoo art/clothing line thing may have just about run its course, but if you still find yourself hankering for some threads covered in tattoo flash art but worry about being mistaken for a "Jersey Shore" housemate, check out Horiyoshi the Third, a line of high-end men's and women's casual clothes, scarves and jewelry that's so to the market its second stateside season's just now hitting store shelves.

The namesake (and co-founder) of the line is Japanese tattoo artist Horiyoshi III, who has been inking skin in his Yokohama studio for the last 35 years, specializing in a classical Japanese woodblock print style and imagery of mythological creatures, warriors and the natural elements.

Although Horiyoshi III and co-founder Steve Suk launched the line overseas back in October 2008*, and the brand is already distributed in Japan and Europe, the collection didn't reach the tattoo-art-saturated shores of the U.S. until about six months ago -- where, it was promptly picked up by some of the highest profile boutiques around (locally that means Ron Herman at Fred Segal Center Melrose and Maxfield in West Hollywood).

We just spent some time flipping through the label's Fall/Winter 2010-2011 online look book, and the clean, monochrome depictions of masks, tentacles, bamboo and feathers on merino wool turtlenecks, T-shirts, shawls, hoodies and scarves is a welcome departure from the cacophony of clutter that defines most tattoo-inspired apparel.

What remains to be seen is now that Horiyoshi the Third has opened a beachhead in the U.S. market, will the American consumers have the intestinal fortitude to open their collective wallets for $160 tattooed T-shirts and $950 inked-up outerwear?

We're guessing that if it can happen anywhere, it'll be here in Los Angeles. So stay tuned.

-- Adam Tschorn

Photos: Pieces from the Fall/Winter 2010-2011 Horiyoshi the Third tattoo-inspired casual wear collection, the second season to be distributed in the U.S. Credit: Adam Whitehead

[*UPDATED 8/5/2010: An earlier version of this post listed the wrong year for the brand's launch.]

Weekend Events: Jenny Dayco trunk shows, West Hollywood Art & Design walk, Treesje at Saks

Outlook Thursday night, Foley + Corinna hosts a showing of L.A. designer Jenny Dayco’s affordable jewelry collection, which starts at $25 for leaf earrings to $80 for chunky statement pieces. Attendees will receive a gift certificate worth up to $50 and will be entered to win a Jenny Dayco piece. Champagne will be poured and listening enjoyment provided.

8117 Melrose Ave., Los Angeles. (323) 944-0169. 6 p.m. to 10 p.m.

West Hollywood celebrates its 13th annual Art & Design Walk Saturday, featuring neighborhood boutiques, salons and design studios offering special discounts, events or complimentary cocktails. Look for complimentary hair consultations at Marco Pelusi Hair Studio, a one-hour free makeup lesson at Makeup Mandy and a Dr. Seuss birthday celebration at Alpha. On Saturday, all parking restrictions -- including meters -- will be lifted from noon to 6 p.m. Check here for a schedule, maps and participating locations.

Melrose, Robertson and Beverly Boulevards, West Hollywood. (310) 289-2534.

On Saturday, meet Treesje designers Sheila Nazarian and Laura Darrah at Saks Fifth Avenue and check out their spring collection of bags, including leather totes, hobos and satchels, in bold hues with Treesje’s signature hardware ($315 to $670) Shoppers take home a Sweet Little Goodies leather cosmetic case as a gift with purchase.

9600 Wilshire Blvd., Beverly Hills. (310) 275-4211. 2 p.m. to 4 p.m.

-- Max Padilla

OTHER SHOPPING NEWS:

Erin Wasson jewelry trunk show on Saturday

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Photo: A Treesje bag style. Courtesy: Treesje

Weekend Update: Ron Herman goes half-off, Panty Raid's 'Tiny Food'

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Events
Tiny Food at Panty Raid Tonight: Los Feliz lingerie shop hosts an art show by Jessica Hlavac featuring miniature food sculptures. Bubbly and treats will be served.

1953 Hillhurst Ave., Los Angeles. (323) 668-1888. 7 to 10 p.m.

Sales

Ron Herman ongoing:  Venerable retailer goes half-off today at all locations and online on women’s and men’s collections from Band of Outsiders’ Boy, Elizabeth & James. Alexander Wang, Maison Martin Margiela, Haider Ackermann and others.

8100 Melrose Ave., Los Angeles. (323) 651-4129. 10 a.m. to 7 p.m. Monday to Saturday. Noon to 6 p.m. Sunday.

325 North Beverly Dr., Beverly Hills. (310) 550-0910. 10 a.m. to 6 p.m. Monday to Saturday. Noon to 5 p.m. Sunday.

11677 San Vicente Blvd., Los Angeles. 11 a.m. to 7 p.m. Monday to Saturday. Noon to 5 p.m. Sunday.

3900 Cross Creek Rd. Malibu. (310) 317-6705. 10 a.m. to 6 p.m. Monday to Saturday. Noon to 5 p.m. Sunday.

Lost & Found: Hollywood boutique spread over a few storefronts has a winter sale featuring footwear from Repetto ($79-$129) plus women’s, men’s and children’s clothes up to half off retail.

6314 Yucca St., Hollywood. (323) 856-5872. 10 a.m. to 6 p.m. Monday to Saturday.

-- Max Padilla

RELATED:

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Make 2010 about pampering: Spa and salon deals

Anastasia Beverly Hills expands its eyebrow empire

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Photo: "Tiny Food." Credit: Panty Raid.

J. Crew debuts shop-in-shop inside Ron Herman

Jcrew J. Crew, purveyor of hip preppy wear, has teamed up with L.A. retailer Ron Herman -- seller of pricey designer garb -- for a shop-in-shop inside the Melrose Avenue Ron Herman store.

The curated selection of menswear, which moved into the boutique on Monday, is being called J. Crew Special Selections. The items, including jackets, shirts, socks, ties and corduroy and khaki pants, were hand-picked by Herman, who personally visited the brand's headquarters in New York to make his selections.

Herman and J. Crew's CEO, Mickey Drexler, have been friendly acquaintances for years -- and plan to continue the collaboration indefinitely. 

--Emili Vesilind

Photo of a J. Crew menswear look; courtesy of J. Crew.


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