It's no April Fool's joke -- there are just 27 more days left to enter Esquire's annual "Best Dressed RealMan in America" contest, which hopes to find an average joe with an above-average style profile. The winner gets a $30,000 prize package, which includes a year's supply of Nivea for Men products, a $10,000 Kenneth Cole wardrobe, an IWC Schaffhausen watch and a trip to the New York Fashion Week shows.
The contest, now in its fifth year, is easier to enter than ever (as West Coast editor of DNR magazine, I was a judge of the L.A. leg of the search, at which contestants had to strut their stuff on the runway). Just register at www.esquirebdrm.com by April 27, upload a minimum of three photos (including a close-up, a face-and-torso shot and a full-body shot) and complete a personal style quiz.
This year Esquire added a fun interactive element -- contestants can link their completed profiles to their Facebook pages, so friends can follow the fun.
On May 1, 25 semi-finalists will be revealed on the website, where readers can vote for their favorite. Esquire's editors will choose four more fellows and the final five will travel to New York City for a photo shoot with the magazine's fashion director Nick Sullivan that will appear in the September style issue.
The ultimate winner will be announced on NBC's "Today" show in September. Last year's winner was Kenyatte Nelson from Cincinatti, and in 2007 local boutique owner Jonathan Kanarek (who also appeared in my story about the young turks of Freemasonry) as one of the top five finalists. Come on, stylish men of Los Angeles -- register now and let's bring the glory home to the Southland!
-- Adam Tschorn
Photo: Kenyatte Nelson, far right, winner of the 2008 "Best Dressed Real Man in America" contest. Credit: Esquire