Will the Norwegian OnePiece be the new Snuggie?
When the press releases touting the Norwegian brand OnePiece as "the new cultural phenomenon that is changing the way America dresses" started landing in our e-mail inboxes, Los Angeles Times fashion critic Booth Moore forwarded one to me with the observation: "Is this not just a onesie for adults?"
It's hard to see it as anything else, really. And, while I have a hard time seeing it as the hottest loungewear trend since UGG boots (as the press materials breathlessly proclaim), I'll confess that I didn't see the whole Snuggie/Slanket thing coming either.









