Musings on the culture of keeping up appearances

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Category: Joie

Frugal Fashion: Emma Watson's pool party style at Coachella

Emma Watson

There was no shortage of parties during the first weekend of the 2012 Coachella Valley Music and Arts Festival. Celebrities from around the world were spotted partying it up in the desert during the first three days of the fest, including Emma Watson, Lily Collins and Josh Hutcherson. Some of the hottest soirees this year were hosted by fashion brands.  A|X Armani Exchange hosted the third annual neon carnival, Guess threw a pool bash and Mulberry hosted a monster-themed pool party at the Parker Palm Springs.

"Harry Potter" series star Watson attended the Mulberry party, keeping with the monster animal theme in the brand's fuzzy tiger playsuit animal print romper, simple black cardigan and the “Leo” sandal in elephant by Joie. She accessorized with the Mulberry mini Lily crossbody bag with tassels in oak, an animal tooth necklace and a gold and black belt.


A comfortable romper is a Coachella staple and a dependable go-to item when the weather heats up in the summer. For a romper in a fun animal print try the Aqua Romper button back abstract animal printed for $78 from or the Type Z Elly Animal print romper $28.50 from Grab a simple cardigan such as the women's cropped lightweight cardigan from for $19.94 and slip on the Replay sandals in light gray from for $89 to complete the pool party look.


Watson's floppy brown hat is a must for parties under the sun. For a similar hat, get the Fringe bow floppy hat from for $19.80. Sling the Johnny Loves Rosie cross-body bag from for $47.27 over your shoulder for a lightweight bag to carry the essentials. Continue to play with the animal theme with the American Eagle Outfitters tooth necklace for $12.50 from and the  Asos lionhead chain belt from for $27.27.

Watson's pool party ensemble can easily be re-created for those Coachella-bound for Round 2 this weekend. Just don't forget the sunscreen!

Happy shopping.

Have an outfit you're dying to buy but need a frugal alternative? Email us a picture. We're up for the challenge.


Mulberry throws a monster pool party for Coachella

At Coachella festival, music and fashion are a natural fit

Coachella 2012: A|X Armani Exchange, T-Mobile host neon carnival

-- Jenn Harris

Photo: Emma Watson at the Mulberry Coachella pool party. Credit: Donato Sardella.

Joie creates a limited-edition beach bag for Shutters on the Beach

Bag with hotel

Just in time for those 4th of July beach outings, contemporary Socal label Joie has created a beach bag especially for Shutters on the Beach hotel.

The simple white canvas tote with brown leather wrapped handles is Joie's first collaboration with a hotel and will be sold in limited quantity (300 bags) through Shutters’ beach-style shopping site.

It’s a prime example of how savvy hotels and hotel shops are getting when it comes to merchandising and retail. Shutters on the Beach has a whole site dedicated to beach lifestyle items, the ACE in New York boasts one of two Opening Ceremony locations in Manhattan, and the SLS Hotel houses a Moss Gallery.

Hotels are getting hip to the endless branding possibilities, so now you can buy so much more than the bathrobe.

The Joie beach bag for Shutters on the Beach is $175 and available at

-- Melissa Magsaysay

Photo: Joie beach bag for Shutters on the Beach. Credit: Joie

Sample sale: Joie and Current Elliott


Dust off your credit cards or hit the ATM -- sample sale season is starting. This weekend it's
Current Elliott and Joie, where items are up to 70% off the retail price.

If you never had a pair of slouchy boyfriend jeans, here’s your chance to grab a pair of Current Elliott’s ultra-soft style at a discounted price. And Joie’s light and beachy collection is perfect for when the weather finally warms up.

Current Elliot and Joie sample sale: noon – 6 p.m. Friday, June 12, and 8 a.m. to 5 p.m. Saturday, June 13; 4599 District Blvd., Vernon, CA 90058.

Cash and credit only.

Happy shopping.

-- Melissa Magsaysay

Photo: Current Elliott jeans. Credit: Current Elliott


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