Musings on the culture of keeping up appearances

All the Rage

Category: Century City

Ebay's Brad Goreski-hosted pop-up hits Westside Pavilion* [Updated]

Ebay has enlisted celebrity stylist, reality TV star and man-about fashion-week Brad Goreski to help draw attention to the fact that the online auction site has rejiggered (the company uses the word "simplified") the way users list items for sale.

To that end, Goreski, stylist Danielle Nachmani and a handful of eBay fashion sellers (dubbed the Chic Squad) are hosting pop-up kiosk events across the country that explain the new process by helping individuals list an actual item they've brought in such as a handbag, pair of sunglasses, shoes or a dress.

The peripatetic pop-up, which started in New York City last month, has already rolled through Dallas and is slated to hit Los Angeles July 13 and 14 before heading to San Francisco. Goreski & Co. are scheduled to staff the Ebay Selling Style Studio at the Westside Pavilion, 10800 West Pico Blvd.* (directly in front of Nordstrom) from 11 a.m. to 7 p.m. (we're told his old Brad self will be on hand Friday, June 13 from 2 p.m. to 4 p.m., with the Chic Squad holding down the kiosk the rest of the time).


Hollywood's 25 most powerful stylists

Brad Goreski takes fashion week -- and the world -- by storm

Q&A with Brad Goreski about his new reality show -- and Rachel Zoe

-- Adam Tschorn

Photos: At left, Brad Goreski mans the Ebay Selling Style Studio, at right, the pop-up's first stop in New York City on June 8 and 9. Credit: Ebay

*[UPDATED 12:32 p.m. 7/12/2012: An earlier version of this post incorrectly listed the location of the Ebay pop-up. It will take place at the Westside Pavilion -- not Westfield Century City -- on July 13 and 14.

Vogue Knitting Live comes to Los Angeles this weekend

LA Vogue Knitting Live
Vogue Knitting Live, a three-day event offering classes, lectures, demonstrations, fashion shows and shopping for the fiber enthusiast is scheduled to make its West Coast debut at the Hyatt Regency Century Plaza Friday through Sunday.

Hosted by Vogue Knitting magazine, a similar event in New York City in January drew 6,000 attendees, and with 3,000 already preregistered, organizers say that the West Coast one is on track to push the needle(s) even further -- partially because, we're told, the West Coast is home to more knitting shops than anywhere else in the country.

In addition to fiber-focused fashion shows, the event will be offering hand-knitting master-level Vogue Knitting NY Fashion Show workshops and technique-driven courses taught by the knit community's A-list instructors (including Debbie Bliss, Nicky Epstein and Deborah Newton), with world-famous master colorist Kaffe Fassett slated to deliver the gala dinner keynote speech on Saturday night.

And it's not just for the professional purlers either, for the novice knitter there will be free lessons -- by knitting celebrity Vickie Howell -- all day Saturday and Sunday. 

While we've never knit a stitch in our life, we can already tell what the big draw will probably be -- the marketplace area which, in addition to hosting fashion shows, celebrity book signings, live technique demonstrations and giveaways, will be stocked with everything and anything a knitter might need including needles, yarn, gifts and accessories.

Tickets for the Vogue Knitting Live LA marketplace ($20), lectures ($25) and classes ($95) are available at the door starting at 7 a.m. each morning. A detailed schedule of events and additional information can be found at Vogue Knitting Live takes place Friday through Sunday at the Hyatt Regency Century Plaza, 2025 Avenue of the Stars, Los Angeles.


DIY: Felted wool hot pads

 Namaste Farms puts a different spin on yarn

International Yarn Bomb Day on Saturday

-- Adam Tschorn

Photos: The January  2011 Vogue Knitting Live event, which drew 6,000 attendees to New York City. The debut West Coast event is scheduled to take place Friday through Sunday in Century City. Credit: Vogue Knitting Live

Malaysia's In Add Minus tests the waters in L.A.'s Westfield Century City


If you shop at fast-fashion stores for the prices but have a hard time finding a work-appropriate suit or a dress without a loose seam, In Add Minus, a new entry to the field, promises premium fabrics and contemporary style for prices only a heel higher than Zara.

The contemporary boutique chain debuts this week at Westfield Century City with plans for stores in New York in January, then Miami and Costa Mesa in late 2011.

“That’s how we target customers -- better quality, affordable and still trendy as well,” says Nasarudin Nasimuddin, the 27-year-old chairman of the Malaysian company Naza Group, which owns the brand (In Add Minus is an anagram of Nasimuddin). Nasimuddin says In Add Minus is manufactured in Asia but features Italian knits, French fabrics and Japanese denim.  

For fall/winter, In Add Minus offers sweaters, leathers, dresses and blazers. A men’s wool suit from In Add Minus retails for $600, including pants, blazer and shirt. For women, dresses and blouses retail for $100 or less and knitwear is under $200. Leather jackets for both men and women are $395.

Why did Nasiruddin choose the City of Angeles to launch In Add Minus?

“In LA, I found freedom to dress every which way,” says the USC alum, who currently lives in Rancho Palos Verdes. "And I was brought up in a [former] British Colony where everyone is in a suit.”

-- Max Padilla

Photo: The new store. Courtesy of In Add Minus

Let Madewell style a summer look for your Memorial Day weekend

Madewell summer style dress It might be gloomy outside now, but summer is right around the corner.

On Thursday, May 20, let Madewell style your summer look -- just in time for that Memorial Day barbecue.

Madewell, J.Crew's little sister, is having its first-ever seasonal styling event with former Teen Vogue editor Jessica De Ruiter at Westfield Century City. De Ruiter will help shoppers create summer looks like a silk brushstroke tank ($88) with slouchy shorts ($72).

That evening, 15% will be taken off all purchases at the register.

Bring the gals to pose for a custom photo flip book, all while enjoying complimentary cocktails and a DJ.

Guests are encouraged to RSVP to

Westfield Century City, 10250 Santa Monica Blvd., Los Angeles. 7 to 9 p.m.

-- Max Padilla

Photo: Madewell's floral dress ($148), Panama hat ($58) and messenger bag ($128). Credit: Madewell

Fashion face time: Meet Trace Ayala Thursday and Nelly Friday


William Rast co-founder and co-creative director Trace Ayala (sans childhood buddy Justin Timberlake) pops into the label's Century City flagship store Thursday night, and rapper Nelly is slated to appear at the Macy's in Culver City Friday on behalf of his Apple Bottoms line.

On Thursday, from 5 p.m. to 10 p.m. at Westfield Century City (10250 Santa Monica Blvd.), Ayala will be in the house to celebrate the spring/summer 2010 collection, DJ Travis Keller will provide music, 901 Silver Tequila will provide the drinks and spending $250 will get you a cool 15% off (spend twice that and your savings will be 25%).

Friday night (also at 5 p.m.) Cornell "Nelly" Haynes Jr. will be holding court in the junior's department on level two of the Macy's at Westfield Culver City (6200 Slauson Ave.). In addition to helping move some merchandise (customers who buy $50 or more worth of Apple Bottoms product will be able to meet the rapper and get his autograph), he'll also be trying to encourage folks to give blood and register as bone marrow donors -- a bone marrow registry will be set up in the store and a blood drive truck will be set up in the Macy's parking lot from noon to 7 p.m..

Let's just hope the "Twilight" fans don't mistake it for the latest in gourmet food trucks.

-- Adam Tschorn

Follow All the Rage on Facebook and Twitter.

Left photo: Rapper Nelly. Credit: Richard Hartog / Los Angeles Times 

Right photo: William Rast co-founder Trace Ayala. Credit: Stefan Gosatti / Getty Images

Kim Kardashian promotes her new scent at Sephora

Kim kardashian sephora Kim Kardashian entered Sephora in Century City to applause from the store’s staff followed by sporadic shouts of “we love you Kim!” from the throng of people waiting outside (some for more than eight hours). They were there to meet the reality TV star who had just flown in from presenting her clothing line for Bebe at New York fashion week, but Kardashian showed no signs of jet lag or fatigue and came geared up in a one-shoulder dress and 5-inch Louboutins to promote her new fragrance.

I’ll be honest  I think the fragrance smells exactly like Michael Kors with its overt notes of tuberose and gardenia, which isn’t necessarily a bad thing. Although it may not be the most original scent, in her case that’s not really the point.  Kardashian seems to be able to sell anything, including cupcakes and Quick Trim, and there’s no doubt -- especially judging by the couple of hundred people who already bought a bottle in order to meet the brunette bombshell  -- her scent will sell to all the fans who want a whiff of her alluring world.

I caught up with Kardashian for a moment amid  the flashbulb-filled reality that is very much her life.

MM: What are you wearing? It looks similar to something I saw in your runway show.

KK: It is. The dress is from our line for Bebe and the necklace is from Nicole Romano.

MM: Are you more comfortable designing clothes or creating a fragrance?

KK: It’s pretty equal. All these projects have been in the works for a long time so seeing them all show up at the same time is really cool and also a little bit overwhelming. The clothing line is great because Khloe, Kourtney and I can do it together. This dress is super “Kim” signature style.  If you look at the whole collection there are looser pieces that are totally Kourtney’s style, because she’s more bohemian.  Khloe is more edgy. The leather leggings, the blazers, that was all her. So you see all of our personalities shine even though it’s a line for all three of us.  I love working with them, but this was kind of cool to do something on my own

MM: Do you have plans to develop this scent into other products?

KK: For sure. It’s my debut fragrance, but I definitely think we’re going to branch off and have candles and body wash. To me this is the most special thing I’ve done so far, so I want to expand on it. I hope that this does well and that I can make more fragrances because I really like the process.

MM: What is it you were trying to evoke through this scent?

KK: It’s voluptuous; it’s rich and creamy, but still fresh. It’s for daytime, but also transitions through to night. It’s feminine and girly, sexy for sure but still youthful.

-- Melissa Magsaysay

Photo: Kim Kardashian/Jeff Gentner, Getty Images

Make 2010 about pampering: Spa and salon deals

Allen Edwards Ongoing through Jan. 31: Woodland Hills salon is discounting select packages, including $50 shampoo and style (regularly $60) and $47 express facial ($55).

20855 Ventura Blvd., Woodland Hills. (818) 887-7330. 10 a.m. to 5 p.m. Monday; 8 a.m. to 5:30 p.m. Tuesday and Wednesday; 8 a.m. to 7 p.m. Thursday; 8 a.m. to 6 p.m. Friday and Saturday; 10 a.m. to 4 p.m.

Equinox Ongoing through Jan. 31: Receive 25% off any spa service (massage, facial, waxing, body treatment) by appointment. Service includes full access to club fitness classes, outdoor swimming pool, Turkish bath and sauna.

10220 Constellation Blvd., Los Angeles. (310) 552-0420. 8 a.m. to 9 p.m. Monday through Saturday; 8 a.m. to 8 p.m. Sunday.

8590 Sunset Blvd., West Hollywood. (310) 289-1900. 9 a.m. to 9 p.m. Monday through Friday; 9 a.m. to 7 p.m. Saturday and

Recess Ongoing through Jan. 31: Nail spa featuring nontoxic treatments adds organic waxing services, with introductory prices of $20 for eyebrow maintenance and $35 for a Brazilian wax. Take an additional $5 off other waxing treatments when you mention discount code "wax." Valet parking is free Fridays through Sundays with validation.

8408-B Beverly Blvd., Los Angeles. (323) 782-9919. 10 a.m. to 7 p.m. Tuesday through Saturday; 11 a.m. to 6 p.m. Sunday.

-- Max Padilla


Anastasia Beverly Hills expands its eyebrow empire

Winter layers: Get perfect lashes by mixing two mascaras

Westfield Century City's Space 26 offers an opportunity to shop and 'give back'

 Dec. 17, '09 059

Last-minute holiday shoppers who missed some of the “gifts that give back” events can still hit the Space 26/Designer Direct pop-up store at Westfield Century City, open through Dec. 30.

Space 26 (named for its mall location) stocks fall/winter 2009 women’s and men’s clothing and accessories from brands such as Tommy Bahama, Anthology, Axis, Gran Sasso, Jhane Barnes and Cutter & Buck. Prices start at half-off retail and go lower --  for instance, Eton of Sweden's men's dress shirts that sell for $350 are $125. Women's leather bombers by Remy are on sale for $300 (retail, $795).

If you bring a new or laundered blanket, you will receive an additional 5% discount off your entire purchase. The blankets head to a charity that will hand them to those without a home.

10250 Santa Monica Blvd., Los Angeles. (323) 578-3326. 9 a.m. to 11 p.m. today through Wednesday. 9 a.m. to 6 p.m Thursday, Dec. 24.

-- Max Padilla

Follow the Image section on Twitter

Sales alert: Martin + Osa for Thanksgiving weekend

Friday through Sunday, the hip all-American casual brand Martin + Osa is offering cashmere cardigans and V-necks, and denim jeans (skinny, straight and boot cut) for $59 (regular price $89.50 to $170) online (beginning at midnight Thursday) and in-store beginning at 8 a.m. Friday.

10250 Santa Monica Blvd. L.A. (310) 785-7924. 8 a.m. to 10 p.m. Friday. 9 a.m. to 10 p.m. Saturday. 10 a.m. to 8 p.m. Sunday.

-- Max Padilla

More shopping news

Street Fashion: Westfield Century City shopping mall

Meet Disney's newest princess at Westfield Culver City

ThePrincessAndTheFrog_Film_Still 2

Hear ye, hear ye: For the ribbon-cutting ceremony at the new Disney Store in the Westfield Culver City Shopping Center on Saturday, the Magic Kingdom is trotting out its newest royalty to meet the public.

Princess Tiana, from the upcoming movie "The Princess and the Frog," has apparently penciled 11:30 a.m. to 5 p.m. into her royal itinerary, and will be receiving guests and posing for photos in the mall court for what we're told is one of the few opportunities to see her in the flesh before the movie debuts on Nov. 25.

What's more, the first 100 kids in the store after its 10 a.m. opening will get free kid-sized Mickey Mouse ears, and everybody gets a 20%-off coupon to use toward purchases this weekend.

No word if Prince Naveen of Maldonia -- in human or amphibian form -- will be part of the royal entourage. If he jumps into the scene as the latter, practice your puckers, ladies.

The Disney Store at Westfield Culver City, 6000 Sepulveda Blvd., Culver City.

-- Adam Tschorn

Follow the Image section on Twitter

Photo: Prince Naveen and Princess Tiana in a still from the upcoming Disney movie "The Princess and the Frog." Tiana is set to turn up at the new Disney Store in Culver City on Saturday to meet her subjects and pose for pictures. Credit: Disney Enterprises Inc. 


Recommended on Facebook


In Case You Missed It...


Tweets and retweets from L.A. Times staff writers.