Aromatherapy for the harried Angeleno
Many spas swear by it, and candle-store owners have embraced it. The medical establishment and the FDA question its usefulness. What about the rest of us? For the average consumer, aromatherapy is something to encounter in a mall or in the halls of a swank hotel -- pleasant, soothing, temporarily uplifting.
There are those converts, of course, who swear by the healing properties of aromatherapy. As with all believers, they have formed associations: The Alliance of International Aromatherapists, the National Assn. of Holistic Aromatherapists, the Natural Assn. for Holistic Aromatherapy.
And they have started businesses and product lines. Among the most recent is 21 Drops, which launched in November. Founders Cary Caster and Amy Ilyse Rosenthal recently explained their products and philosophy on the patio outside Fred Segal:
Aromatherapy, said Caster (who is a licensed massage therapist and an advanced clinically certified aromatherapist) "is the practice of using essential oils for their curative properties." Caster's and Rosenthal's oils are distilled from plants, mixed in various formulas and combined into 21 different products (hence the "21 Drops") with names such as "Calm," "Decongest," "Sleep," and "Hangover." They are meant to be inhaled or applied topically. Each formula is packaged in a roller-top glass bottle that sits in a sturdy case, which is, in turn, nestled in an individually designed box with a "batch card" that lists and explains the ingredients.








