HSN takes shoppers to Brazil
Shopping the world from the comfort of your couch -- isn't that the idea behind home shopping networks? Well, HSN is really making it happen with the launch of a new 24-hour "Destination Series," beginning Friday with a trip to Brazil.
The show features clothing and accessories inspired by Brazil and from Brazilian labels. Longtime HSN star Carlos Falchi helped curate the collection and designed several handbags inspired by his homeland, including a flap-style bag with a patchwork leather palm tree and bird design on the front ($449). HSN has collaborated with Havaianas on exclusive flip-slop styles ($22), and will offer jelly shoes from Mel, a diffusion line from Melissa, including a peep-toe with butterfly details ($40). And HSN's Stefani Greenfield is serving up colorful boho halter dresses and peasant tops in the spirit of Carnival.
The show also features the Project Amazon line of jewelry made by local artisans with natural materials found on the jungle floor, such as the 12-row morototo bead necklace ($119.95), as well as Brazilian churrasco knives, coffee and beauty products. It's a fun mix, though I wish there were some more cutting-edge items -- in other words, real fashion finds.
The show will be "part travelogue of the sights and sounds of Brazil, and part products and personalities," says HSN CEO Mindy Grossman. In September, HSN is planning to host the second installment of the series in Britain.
-- Booth Moore
Photos: Products available as part of HSN's new "Destination Brazil" series. Credit: HSN.