Your morning fashion and beauty report: The stars shine at BAFTA Awards

-- The Grammys and New York Fashion Week had a fashion competitor Sunday: the BAFTA Awards' red carpet. "The King's Speech" took home a cartload of awards, and the stars were elegant in a more understated way than the musical multitude at the Grammys. Emma Watson wore a pink, one-shoulder Valentino gown, Jessica Alba, left, was in a sapphire blue strapless by Atelier Versace and Amy Adams wore a beaded coral dress by Elie Saab. Jennifer Lawrence also chose sapphire in a gown by Stella McCartney, and Julianne Moore was in dark blue by Tom Ford. [People] [Telegraph] 

-- The longer skirts we're seeing on the New York runways may be a sign that the recession is over, says Harper's Bazaar editor Glenda Bailey. [NY Magazine]

-- "Twilight" star Kellan Lutz is the new celebrity frontman for Dylan George denim. [WWD] (subscription required)

-- Marc Jacobs is looking for someone new to handle its Twitter account and is conducting interviews via tweet. [Fashionista]

-- Meanwhile, Chanel is rumored to be considering partnering with fashion bloggers. [Fashionologie]

-- Something new from Mary-Kate and Ashley Olsen: The pair are collaborating with Toms shoes. [WWD] (subscription required)

-- China is poised to become 44% of the world's luxury goods market by 2020, a new report says. [WWD] (subscription required)

-- Susan Denley

Photo: Jessica Alba at Sunday's BAFTA Awards. Credit: EPA