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Your morning fashion and beauty report: Farrah Fawcett’s swimsuit goes to the Smithsonian, Jennifer Aniston debuts a new fragrance, Emmy Rossum has a new bag

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Jennifer Aniston’s new fragrance goes on sale Thursday at Sephora. It’s called, ahem, Jennifer Aniston. [WWD]

The swimsuit Farrah Fawcett wore in her iconic pin-up poster in 1976, at left, is being donated to the Smithsonian Institution, along with some other Farrah memorabilia. It will all go into the museum’s pop culture history collection. [People]

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H&M’s newest line, The Conscious Collection, focuses on organics and recycled materials. [WWD] (Subscription required.)

Nony Tochterman is closing Petro Zillia’s boutique on Third Street in Los Angeles at the end of February. The news comes on the eve of the debut of Tochterman’s capsule collection for Forever 21.[Mondette]

‘America’s Next Top Model’ is scheduled to return for its 16th season on Feb. 23, and among the 14 hopefuls is Kasia Pilewicz, a plus-size model who already has a contract with Wilhelmina Models’ ‘W Curve Board.’ [The Cut]

Lucky Brand is expanding its higher-priced Lucky Legend line and expects to roll out four collections a year. [WWD] (Subscription required.)

Emmy Rossum, currently starring on Showtime’s ‘Shameless,’ teamed with Elie Tahari to design a handbag -- called The Emmy, of course -- that will be available in four sizes, ranging in price from $398 to $798. [InStyle]

While it’s fairly common for actresses and models to have bags named after them, now a magazine editor has one too. Dylan Jones, the editor of British GQ, has teamed up with Anya Hindmarch to create a men’s bag, called the Dylan Jones. The bag is described as a sleek attaché case in natural brown leather, lined in woven jacquard and bound in grosgrain ribbon. Inside, there are pockets for a BlackBerry, business cards, keys and a tablet computer. The bag will retail for 1,095 pounds, or $1,760 at current exchange rates. [WWD]

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We’ve told you that flats will be in style for spring, but here’s another wrinkle: ‘flatforms,’ which marry the ease of a flat with the height of a platform shoe. Kind of like wearing a sandal with a shoe box attached to the bottom. [Telegraph]

Gap North America has a new president -- and switches coasts. Art Peck -- who used to oversee the Gap Inc.’s outlet stores -- was named to replace Marka Hansen, and the brand’s creative base is moving from San Francisco to New York City. [LA Times].

--Susan Denley

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