All The Rage

The Image staff muses on the culture of
keeping up appearances

« Previous Post | All The Rage Home | Next Post »

Style blogger Jane Aldridge discusses trade shows and shoes

February 16, 2011 |  8:00 am


As we mentioned in a previous post, 40 fashion bloggers hit the trade-show floor at WWDMagic in Las Vegas to sniff out trends, tweet about them and speak on several social-media-centered panels throughout the week.

One of the more well-known bloggers in attendance was Jane Aldridge, the 18-year-old high-fashion-loving petite redhead whose blog, Sea of Shoes, has a strong following. Aldridge isn't just a veteran blogger; she has done a shoe collaboration with Urban Outfitters and is a staple at New York fashion shows and events. (She was flying from Vegas straight to New York for "meetings")

Dressed in a black 1970s YSL dress and 6-inch Alaia booties (that she refers to as comfortable all-day shoes) at the Las Vegas Convention Center, Aldridge shared her thoughts on her first trip to the Magic trade show and her first love in footwear.

What is your impression of Magic so far?
It's really fun. It's great because you get to see all these big brands and get a sense of what's happening with clothing throughout America.

What are your favorite shoes right now?
I love these Alaias. I think shoes with a lot of heft and weight are great because they're comfy and can really change the silhouette of your outfit. I think that's why the Acne booties did so well.

When did you discover your love of shoes, and was there one specific pair you remember falling in love with?

In 2006, I was 14 and loved the Junya Watanabe spiked shoes. Also the Prada shoes from the fall of that year. That was the best year ever for shoes.

-- Melissa Magsaysay

Photo: Sea of Shoes blogger Jane Aldridge at WWDMagic. Credit: Melissa Magsaysay / Los Angeles Times