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Your morning fashion and beauty report: ‘Project Runway’ judges make ‘toughest decision’ ever. Now you have to decide on a Halloween costume.

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‘Project Runway’ closed out its season Thursday night with judges making what host Heidi Klum called the ‘toughest decision in ‘Project Runway’ history.’ After much debate over the merits of the three remaining finalists -- Gretchen Jones, Mondo Guerra and Andy South -- judges named Jones as the top designer, saying the 28-year-old Oregonian’s collection was the most ‘sellable’ and the most on-trend. I’m pretty sure we’ll be hearing more from all of them, though. [CBS]

‘What Not to Wear’ returns Friday night for its eighth season on TLC. If you haven’t seen it, it’s worth a look. The basic philosophy, according to Los Angeles Times’ television critic Robert Lloyd, is that there are no ugly women, only ugly clothes, and by changing your clothes you can change yourself. The episode begins at 9 p.m. PDT. [Los Angeles Times]

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I love it when Halloween falls on a weekend. More time to get into the spirit; more opportunities to wear costumes. Some women I know plan to start Friday and change costumes daily (or maybe even twice a day) through Sunday. We know that one of this year’s popular looks will be Snooki of ‘Jersey Shore.’ But what, you may be wondering, will Snooki wear? Reports are that it’s -- drum roll -- a pickle costume. A short, tight, sexy pickle costume, of course, complete with a light-up, pickle-shaped scepter. [WWD]

Meanwhile, Ellen DeGeneres plans to start the weekend by going on-air Friday dressed as Snooki’s trademark pouf -- that’s right, she’s going to be a big fluff of hair. [People]

If you’re still looking for costume ideas, Heidi Klum has tons of them for couples and for kids. Some pretty creative stuff. She and husband Seal once decked themselves out as a snake-wrapped apple (Heidi) and blond-wigged Eve (Seal). [StyleList]

For more Halloween inspiration, check out BellaSugar’s 15 face-painting ideas.

Celeb designer of the day: Mariah Carey plans to launch her first ‘lifestyle’ line on HSN Nov. 29. It will feature jewelry, footwear and fragrance. [WWD]

‘Mad Men’ costume designer Janie Bryant was guest of honor at a Maybelline-sponsored party in New York celebrating her new book, ‘The Fashion File: Advice, Tips and Inspiration from the Costume Designer of ‘Mad Men.’’ [StyleList]

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Big beauty retailer Sephora plans to open two stores in Mexico City, as well as one in Brazil. [WWD] (Subscription required.)

-- Susan Denley

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