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Your morning fashion and beauty report: The Hokies' new look. Spring's new colors. Estee Lauder's new counters.

September 7, 2010 |  8:08 am

Klum It's not often that the opening weekend of college football starts conversations about uniform fashions. But that happened in some quarters (ahem, my house) when the Virginia Tech Hokies took to the field Monday against the Boise Broncos. Both teams were wearing new 2010 Nike Pro Combat uniforms, but the Hokies' were strikingly dark, with matte-black helmets, and the overall look was avatar-bursting-from-video-monitor, ready to do battle. They won the game on looks (though came up a little short on points). [TechSideline.com] 

After a fall that will be characterized by neutrals and military colors, fashionistas can look forward to a splash of color come spring 2011. The Pantone Color Institute, which helps fashion designers and product manufacturers coordinate their palettes, is forecasting honeysuckle pink, regatta blue and beeswax yellow. [WWD]

Estée Lauder is trying to lure younger customers by revamping its makeup counters to make it easier to shop on your own, without the sometimes nagging attentions of a salesperson. For instance, price tags will no longer be hidden. [Wall Street Journal]

To celebrate his 40 years in fashion, designer Roberto Cavalli is preparing a 200-page coffee-table book and releasing a series of four videos. [FabSugar]

Marc Jacobs has opened an arty bookstore in NYC called -- get ready for it -- Bookmarc. [WWD] (Subscription required.)

Celebrity collaboration of the day: "Project Runway's" Heidi Klum plans a line with New Balance. [WWD] (Subscription required.)

"America's Next Top Model" is partnering with Italian Vogue for its new season. [Los Angeles Times]

-- Susan Denley

Photo: Heidi Klum  Credit: Barbara Nitke / Bravo

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