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Jimmy Choo-UGG collaboration kicks off with a multicity tour [Updated]

September 10, 2010 |  9:00 am

Mandah UGG - Black x2
From stilettos to sheepskin boots, Jimmy Choo's take on the UGG boot arrives in stores on Oct. 21. The collection of five styles of boots, including the "Kaia," a classic UGG shape emblazoned with leopard and zebra print, the "Siobahn," a cable knit cashmere-blend boot with lamb suede fringe and antique nickel studs, and the "Mandah," a black boot festooned with silver and gold studs (and the style featured in the ad campaign -- worn by Amber Valetta and shot by Ines Van Lamsweerde and Vinoodh Matadin), brings the splashy Jimmy Choo sensibility to the Australian brand's casual, laid-back look.

None of the five styles are for the timid dresser. There's fringe, studs, stars, grommets, animal prints adorning most of them, very much making the shoe the statement, but when wearing them with denim cutoffs or a sweat suit (as many Southern California residents have been known to do), I suppose a little decoration doesn't hurt.

For those who can't wait to get their "Chugg" on, a set of the shoes will be traveling to Jimmy Choo boutiques across the country. Customers can pop in, try on and pre-order the style(s) they love. Orders will arrive at the store by Oct. 21. The preview shoes will hit locally, at the Rodeo Drive location (240 North Rodeo Drive) on Oct. 1, remaining there for just 24 hours.

[For the record at 10:46 a.m.: A previous version of this post stated that the Jimmy Choo UGG tour would come to the Rodeo Drive store on Sept. 21. The date for the stop is Oct. 1.]

-- Melissa Magsaysay

Photo: Jimmy Choo/UGG "Mandah" boot. Credit: Jimmy Choo