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British fashion label Lipsy is throwing a party at Bloomie's at the Beverly Center

September 7, 2010 |  7:23 am

LipsyHigh street fashion label Lipsy is celebrating its recent entree into the U.S. market -- via select Bloomingdale's stores -- by hosting an event at the Beverly Center this Saturday.

The London-based brand will showcase its fall 2010 collection with a model presentation and through on-site fashion makeovers. A live DJ will be spinning tunes, and plates of free cupcakes will be passed around. The event is open to the public.

Essentially a fast-fashion brand, Lipsy specializes in trendy looks for party girls. Think metallic mini-dresses, tiered bandeau frocks and sky-high peep-toed shoe boots. Prices, which range from $70 to $250, are more Zara than H&M, but don't feel overly pricey.

Celebs who have rocked Lipsy looks include Lady Gaga, Taylor Swift and Kristin Cavallari. The sassy brand is sold at select Bloomingdale's in Southern California, including at the Beverly Center and in Newport Beach.

-- Emili Vesilind

Photo: Lipsy Metallic Sweetheart Shape Dress, about $100, on lipsy.co.uk. Credit: Lipsy

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