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7 For All Mankind’s 'Trouser jean Happy Hour'

September 23, 2010 |  4:45 pm

 

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Not that most people need a reason to make it to happy hour after a long day of work, but L.A.-based denim company 7 For All Mankind gave guests who flocked to their party at Soho House on Wednesday night some incentive to come and kick back a few drinks.

The highlight (well, besides those champagne and whiskey cocktails) was the brand’s new collection ofAtmosphere_Charl_61771924_Max trouser jeans for fall. Eight different styles of flare leg jeans were on display, ranging from a conservative pleated trouser with a cuffed hem to a slim five-pocket trouser that’s more fitted than the traditional.

A trouser bar was in place and where the crowd, which included Ashlee Simpson and Hayden Pannetiere as well as a bevy of reality stars such as Roxy Olin and Stephanie Pratt, could line up and grab their size and favorite style. Most ladies seemed to be reaching for the “Ginger” trouser, a high-waist style with the collection’s widest leg opening.

Judging by the crowded event and the excitement over all the wide-leg styles, trouser jeans could be eclipsing skinnies as the must have denim -- for now, anyway.

The trouser collection ranges from $170 to $190 and are in stores now.

-- Melissa Magsaysay

Photos: 7 For All Mankind’s Trouser Happy Hour at Soho House West Hollywood/Charley Gallay for Wire Image

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