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Cult favorite Zero + Maria Cornejo boutique opens Thursday on Melrose Place

August 26, 2010 |  7:23 am

FW10_Look05_1 Cult-favorite fashion label Zero + Maria Cornejo launched its first-ever store outside its native New York City on Thursday, Aug. 26, on Melrose Place.

The sleek 2,000-square-foot boutique, located at 8408 Melrose Place, was designed by New York's Work Architecture and features dark, subdued furniture by minimalist German company E15.

The shop's charcoal-covered facade is covered in ivy and boasts wide French doors. Inside, hanging transparent plexiglass panels divide the men’s and women’s areas, with an open area reserved for future exhibitions, collaborations and events.

The 13-year-old label — which started as a retail concept when Chilean-born designer Cornejo opened a small atelier in New York's Nolita neighborhood — is famous for its implacable sophistication and innovative draping; many pieces are cut from a single piece of fabric.

Fans of the brand include First Lady Michelle Obama, Christy Turlington and true devotees of the avant-garde, Tilda Swinton and artist Cindy Sherman.

Prices for apparel and footwear range from $250 to $2,000, with accessories ranging from $400 to $900. Store hours are Monday through Saturday, 11 a.m. to 7 p.m. and Sundays from 12 p.m. to 6 p.m.

-- Emili Vesilind

Photo: A look from Zero + Maria Cornejo's Fall 2010 collection. Credit: Zero + Maria Cornejo.