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Nordstrom and Jimmy Choo host a luncheon in Beverly Hills

March 10, 2010 | 10:03 am

Founderan_Donat_59865534_600 Some of Nordstrom's most loyal local customers were invited to a luncheon at the Beverly Hills Hotel on Tuesday to fete swanky shoe company Jimmy Choo's new Choo 24:7 collection -- a line of signature styles hand-chosen by company president Tamara Mellon.

Mellon, who turned up to the lunch in a snappy leopard-print Yves Saint Laurent dress and black Choo stilettos, was joined by Pete Nordstrom, executive vice president and president of merchandising for Nordstrom.

"L.A. is so huge for us -- Young Hollywood has just been so kind," said Mellon, who mentioned how excited the company was that Sandra Bullock nabbed her Oscar for best actress in Jimmy Choo heels. "It was so fantastic to see her up there," Mellon said.

The petite executive added that the recession was what led her to reevaluate the shoe selection in her private wardrobe. "For 24:7, I kept thinking about what I went back to again and again in my own closet," she said. "And I ended up picking styles that were modern, but not trend-driven."

Pete Nordstrom said the department store has no plans to slow its growth in the luxury sector despite the still-sluggish economy. "Luxury gets led by the customer," he added, "and the recession hasn't slowed that down at all. It's an area we think we can really grow."

-- Emili Vesilind

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Photo: Jimmy Choo president Tamara Mellon and Pete Nordstrom. Credit: Donato Sardella/Wireimage.