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Fashion Diary: Quarterbacking the red carpet

January 15, 2010 |  3:36 pm

Golden globe arrivals
The fashion community in Los Angeles has tripled, maybe even quadrupled, now that the Golden Globes are upon us. The world's finest jewel-encrusted clutches and cuff links, slinky gowns and tuxedo shirts are being messengered around the city for celebrities to consider (eeny, meeny, miny, moe). And publicists for all the major fashion houses -- Chanel, Giorgio Armani and Dolce & Gabbana -- are standing at the ready at their hotels to hot-foot it to fittings with tailors in tow.

As for quarterbacking the red carpet, rumor has it that blue will be a hot hue for gowns, and that last year's recession guilt is over. In other words, bring on the bling.

If the publicity tour for "Nine" is any indication, at least some of the lovely ladies from that film will be wearing Chopard. (Chopard jewelry was also worn by characters in the film, so some sort of deal must have been struck.) Since Cartier is co-hosting the NBC Universal after-party, I'm guessing we'll see some Cartier sparklers on the cast of "The Office" or "30 Rock." Julianne Moore, the new face of Bulgari, is likely to be draped in jewels by that brand.

And I'm gonna wager that Tom Ford (who directed the film "A Single Man," for which Moore is nominated) will whip up something special for his leading lady. (He is eager to get back into women's wear, after all.) For Colin Firth, Tom Ford men's wear is a slam dunk. Brad Pitt is always in TF, too. But I hear Jeff Bridges is expected to go with a John Varvatos tux.

Since Marion Cotillard has starred in Lady Dior ads for going on two years now, no doubt she will be Dior's lady on Sunday. That leaves her out of the running for Marchesa, the eveningwear line belonging to Harvey Weinstein's wife, Georgina Chapman. Films flying the Weinstein flag ("Nine," "Inglourious Basterds" and "A Single Man") received 12 Golden Globe nominations this year. Weinstein is a difficult man to say "no" to, so I'm sure Marchesa will make quite a red carpet showing. Who's a friend-of-Harvey up for grabs? Diane Kruger, Nicole Kidman, Fergie, Penelope Cruz, Kate Hudson, Sophia Loren and on and on.

Thankfully, there are a few wild cards. If last year's new "It" girl was Freida Pinto, this year it's Carey Mulligan from "An Education." Everyone's dying to dress her. Gabourey Sidibe ("Precious: Based on the Novel 'Push' by Sapphire") and Lea Michele ("Glee") are also likely to get a lot of attention, as is Sandra Bullock, who had a very good 2009.  

Meanwhile this weekend, the freebies will flowing all over town. At the Four Seasons Hotel, HBO is hosting the swag suite "HBO Luxury Lounge" for celebrities with Rich Soil Clothing (Lamar Odom is *the owner), Camacho cigars and **Illia leather jackets. ***Fiji and Evian will be served and Neil Patrick Harris and Jane Krakowski are expected to stop by.

The Peninsula is the site of the "Oh Canada" gift lounge, featuring lifestyle products from the great white north, including Swarovski crystal-covered sheepskin mukluks by Sweet Pedtooties (you can't make this stuff up) and samples of Icewine.

And god forbid the purse dogs be left out. At Buddha Bark, a lounge being held in the garden setting of hairstylist Chaz Dean's studio, celebs and their furry friends will be treated to a doggie fashion show, pet psychics and canine massages. 

-- Booth Moore

Photo: Arrivals at the 2009 Golden Globe Awards in Beverly Hills. Credit: Jay L. Clendenin / Los Angeles Times

Corrections:

*An earlier version of this post stated that Odom is a fan of Rich Soil Clothing. His is the owner.

**An earlier version of this post stated that Ilia face oils would be featured at the HBO gifting suite. It was the Illia clothing line that was featured.

***An earlier version of this post mistated the brand of water being served. It was Fiji and Evian not Smartwater.

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