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'Avatar' star Zoe Saldana named face of new Avon fragrance, Eternal Magic

January 13, 2010 | 11:32 am

Zoe-saldana You may not have recognized her as the 10-foot, bright-blue warrior princess Na'vi in James Cameron's sci-fi blockbuster "Avatar," but statuesque Hollywood starlet Zoe Saldana is otherwise hard to miss. 

And come April, she'll be even more visible -- as the face of Avon's newest fragrance, Eternal Magic, which, according to the company press release, “takes inspiration from the rare Princess Monaco Rose.”

The 31-year-old actress, who's been floating around Hollywood for a decade starring in endearing movies such as "Center Stage" and "Pirates of the Caribbean" and "Star Trek," also will be featured in Avon's brochure as a face of the company's cosmetics collections.

This is the actress' first major endorsement deal (and "Avatar" is her first billion-dollar movie). She also joins the illustrious ranks of past Avon spokesmodels, which include Reese Witherspoon and Jennifer Hudson. Looks like the tide has finally turned for the talented screen siren.

-- Emili Vesilind

Ministry of Gossip: 'Avatar' star Zoe Saldana lands Avon deal

Photos: Putting celeb scents to the smell test

Credit: Zoe Saldana at the "Avatar" premiere in Los Angeles. Jason Merritt / Getty Images