Superstar hairstylist Frederic Fekkai offers $200 cuts; will close Beverly Hills salon
September 28, 2009 | 3:51 pm
The hairdresser's supercuts (which typically cost around $1,000) are all in the name of charity. One hundred percent of proceeds will benefit the Art of Elysium – a nonprofit organization that stages artistic workshops to benefit kids who are battling serious diseases.
Fekkai's stint in L.A. also heralds the end of an era. The coif master is officially shuttering his expansive Beverly Hills salon Oct. 10, and will be updating his Melrose Place outpost to take its place as the company's West Coast headquarters.
The recession likely played a major role in the shuttering of the Beverly Hills spot (and the entrance of Sally Hershberger's newish salon a few blocks away probably didn't help either), but the official word from a spokesperson for Frédéric Fekkai was, "Beverly Hills had great following, but they wanted to have a real West Coast flagship and they wanted to invest their time and energy into upgrading the Melrose Place space."
First-time patrons of the salon who book an appointment at the Frédéric Fekkai Melrose Place Salon from Oct. 25 to Nov. 5 will be able to glean tress advice from one of the beauty industry's most legendary players. And what's more, "he doesn't really cut hair anymore, so it's a really special thing," the spokesperson said.
If you're interested, call the Melrose Place salon at (323) 655-7800 and mention "Elysium." And I'd act fast -- the number of appointments doled out will depend on how busy Fekkai's West Coast schedule gets.
-- Emili Vesilind
Photo: Courtesy Frédéric Fekkai