Jimmy Choo 'Project PEP' Collection
September 12, 2009 | 8:00 am
Jimmy Choo and Elton John AIDS Foundation are launching Project PEP, a collection of splashy, printed accessories being sold to benefit the Simelela Rape Center in Cape Town, South Africa. PEP is an acronym for Post-exposure prophylaxis, HIV preventative treatment.
Twenty-five percent of net sales from the collection will be donated to Simelela Center.
The product hits stores in November – can’t wait? A waiting list has started on www.jimmychoo.com
-- Melissa Magsaysay
Items from Jimmy Choo Project PEP Collection. Photo credit: Jimmy Choo