Bridal fever makes women go batty

WWD.com shows off a zany bridal look on its front page today. The shot -- featuring a girl who looks like her Cheshire Cat just got run over by a truck -- is part of their bridal package, which also reports that Vera Wang is launching a "bridal lifestyle" website. What the heck is a bridal lifestyle? The Rage was not one of those gals who fixated on the wedding day table linens or fretted over which shade of nail polish to wear on her toes. The whole idea of adopting a bridal lifestyle is inane and seriously deranged and it's that very mentality that drives some women to spend three to six months planning an event that will take about six hours. Make that five hours, since some guests will get too hammered to recall the last hour or two. This picture, taken by John Aquino and Steve Eichner, seems to imply that all those tantrums over bridesmaid dresses and where to seat Uncle Lou the drunken perv amount to this: a bridal breakdown that would make any girl regret forever that she opted for the lavender top hat instead of the cerulean blue bowler.  Sob.

Photo: John Aquino and Steve Eichner for WWD