Fashion publicists just might be desperate
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With the red carpet exposure for designers rapidly shrinking, fashion publicists are taking no chances on losing a shred of credit. They are now alerting us fashion writers -- before the fact -- of actresses who might possibly wear their designs. (Typically, editors and reporters receive breathless dispatches from publicists that read ‘Keira Knightley Chose Chanel’ or ‘Angelina Jolie Dazzled in St. John’ as the actresses stroll down the red carpet.)
Here’s the release that went out:
FOR IMMEDIATE RELEASE
ELLEN PAGE IS EXPECTED TO WEAR DOLCE & GABBANA AT THE NATIONAL BOARD OF REVIEW AWARDS
(New York, NY January 15, 2008) – Ellen Page will be wearing Dolce & Gabbana at the National Board of Review Awards as she is nominated for break through performance by an actress for the movie “Juno”.
Ms. Page will keep it simple and sleek in a black cocktail dress by Dolce & Gabbana.
Clearly, Dolce & Gabbana hopes to get a jump start on the coverage. But it sounds a bit desperate -- much like when I told my friends that Jamie Collins just might possibly be thinking of asking me to the dance in 4th grade. And it shows that actresses have even more of an upper hand than before in who they deign worthy of wearing. It sounds to me like Home Skillet wouldn’t commit to the D&G folks before the event.
Luckily for Dolce & Gabbana, she did wear the black dress. (see above)
photo credit: Wire Image